Insite – Brand / Design / Communicate
We are a full service brand, design and communications agency located in Burlington Ontario Canada that focuses on integrating communication across multiple modern mediums, working with clients as partners that share in the basic desire to enjoy the work they do, and, work within the premium lifestyle marketplace. Different than luxury, which can be viewed as excessive, the premium lifestyle category is that which places experience and relationship gained above either poles of commodity or prestige. Our working desire is to ensure that our clients and their customers are as passionate as we are.
Our goal is to make compelling and experiential connections between brands and their customers – a foundation – then build and maintain this foundation for long relationships through meaningful communication.
We look at marketing in a holistic way, not satisfied to “supply” solutions for challenges that don’t address the whole, rather we are a business partner that adds value to the relationship between customer and the end user. We are a translator of cultures, the middle of a communication pipeline that facilitates, refines or defines the conversation some dismiss as commerce but we call brand relationship. Where brand relationship, understanding and loyalty is the currency and dollars spent or earned is the side effect.
Practically, we are Barry Imber and Leslie Akse – owners since 1993 when we formed the business together following experience in the fields of design. We are nothing without the support of 6 professional staff members who account for various areas of expertise.
Insite has worked with many Multi-national and National clients in a broad array of industries over the years. Within the last decade we have had the fortune of concentrating a lot of our learning, effort and creativity in the wine and spirit category and continue to share great successes with our clients as this category grows.
Our value
In any relationship we have to earn our respect and assert or display our value from actions. We believe we do this well for the clients we’ve worked with for years. But, for those we are just getting to know, sometimes we have to say it before we show it. So with regard to the value we can offer you, we believe we are:
+ Brand thinkers – can you think too much about the work you do?
+ Seasoned product and wine marketers – but still fresh and learning every day
+ Wine culture influencers
+ Wine passionate (a nice way to say we enjoy too much of it)
+ Partners – we act as integrated members of your team, providing intelligent input and guidance
+ Knowledgeable and seasoned in marketing – branding, design and communication
+ Modern – understanding and supportive of modern methods for process efficiencies with regard to communication and organization and distribution of assets;
+ Yet traditional – growing from the “old fashioned” way of creating
+ Experts in content management and information architecture – critical for organizations to become sustainable, cost effective and more valuable to their industry
+ We believe in and practice sensible sustainability in our business and encourage all to do the same (so much so that we have designed and had built for us, one of the first sustainable LEED custom homes in Canada: www.imberaksehouse.ca)
Our Expertise
In a broad sense we are experts at focused communication at a target audience – a smaller bulls-eye than you may believe is possible, with greater results than you anticipate could result.
+ We assist our clients in understanding and communicating with a premium category of audience.
+ We apply our skills to many mediums, ensuring a mix that makes sense and maximizes dollars spent. This includes integrating design through print, package, in-store point of sale, sales support, websites, web promotions and emails, customer relationship management and plain simple customer interaction.
+ We believe in the conversation between client and their customer and create and support foundations for this exchange.
+ We are expert project managers and content creators
Call us to find out how we can assist you in your goals.
Contact Us
1.905.634.8365 or email: studio@insitedesign.ca