INSITE
Strategic thinking, branding & design.
Centro Garden - Burlington ON
Experience Strategy & Design
As part of the brand strategy and design, Insite specializes in creating the living, experiential brand expression through retail, hospitality and events. This means strategizing the brand experience and related business models of the physical space, then designing the facility inclusive of interior, fixture design, audience flow, product curation, music, signage, uniforms, staff training and more. No stone unturned.
Centro Garden NOCA
Insite strategized and designed Centro Garden’s second location, Centro NOCA, to be about the love of doing. A celebration of domesticity — a source of inspiration and elevation of the everyday activities around the home. Cooking, cleaning, bartending, celebrating, entertaining and more is represented in the focus of the product categories.
As part of the experience for guests, the shop includes a coffee and gelato cafe called NOCA Gelato complete with its own identity. The small food service space allows staff to entertain while using Centro’s various coffee and tea centric goods and food stuffs, but also doubles as demonstration space. Including a food service component also helps keep the shop top of mind with the neighbouring community.
Kew Vineyards
Complete winery brand and facility design, inside and out, grounds, retailing concept, customer experience concept, styling and more.
Lightfoot & Wolfville
Winery brand focus and strategy as well as complete interior design, retail design, retail strategy, hospitality flow and brand experience.
Roost Winery
Following Insite’s building of the winery brand strategy and brand, we designed the winery facility, interior design, retailing and hospitality experiences.
Sustain Eco Store
Retail store rebrand and retail experience and interior design complete with fixtures and visual communications.
Station Home
Large format home and garden decor retail store brand through retail design and fixture design and build creative direction.
Centro Garden
Retail strategy and brand right through to retail design, retailing strategy and layout, product creative curation, signage and fixture design.
Palatine Hills Winery
Following a complete rebrand and refocus of the brand’s offerings, we re-imagined what a winery could be to the audience and designed the experiential side of the winery, inside and out.
Silversmith Brewery
Donut Monster
Store strategy and design for the brand’s first brick & mortar brand experience.
Dillon’s Small Batch
Following the brand strategy, brand and packaging we created in 2010, we designed the facility and interior as well as fixture design and build management.